A Few Words About Us

SOLID AND ENGINEERED HARDWOOD FLOORING PROUDLY MADE IN CANADA

Award Winning Flooring Firm in Canada

Co-founder
Vladimir Smirnoff

Vladimir Smirnoff

Hi, I’m Vlad, the owner of RusCan Flooring. My wife and I moved to Canada from Ukraine with our two oldest children in 2005. Now, we are raising our five children here in Niagara, where family is at the heart of everything I do. I began my journey with flooring in 2011, when I started selling floors as part of Canadian Flooring. In 2013, I launched my own company, RusCan Flooring. I’m dedicated to delivering high-quality flooring and exceptional customer care, helping Niagara families find affordable floors for their homes with our lowest-price guarantee. Family and community are everything to me, and that’s reflected in my business. Come see for yourself at our local showroom in St. Catharines!

– Vlad Smirnoff

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Vladimir Smirnoff , Co-Founder , CEO

Quality

We are committed to providing high-quality flooring, including Canadian-made solid and engineered hardwood, that combines durability, beauty, and craftsmanship, ensuring lasting value for our clients.

Customer Satisfaction

Our customers are at the heart of our business. We take pride in offering personalized service, from custom flooring options to low prices and delivery flexibility.

Integrity

Honesty and transparency are essential to how we do business. We believe in treating our customers, partners, and employees with respect and fairness.

Community

We believe in giving back to the communities that support us. Through local sponsorships and initiatives, we strive to make a positive impact beyond our showroom.

Innovation

We stay ahead of trends and embrace new technologies and techniques, ensuring we can provide our customers with the best and most up-to-date flooring solutions.

Our Mission

At RusCan Flooring, our mission is to provide premium, high-quality flooring solutions that bring beauty, durability, and value to every home and business. We proudly offer Canadian-made and custom color hardwood flooring, ensuring that each product is tailored to meet our clients’ specific design preferences. As the official distributor of two renowned brands from local Ontario manufacturers, we are committed to delivering the finest domestic hardwood flooring. With a focus on exceptional customer service, craftsmanship, and integrity, we strive to build lasting relationships with our customers and help them create beautiful, lasting spaces.

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188 Bunting Rd. unit 12, St. Catharines, ON L2M 3Y1
Our Team

Our Team

Igor Smirnov

Driver

Sofya Smirnoff

Marketing and AI Solutions Specialist

Mike Straut

Sales Associate

Our knowledgeable and friendly sales team is here to guide you through every step of your flooring journey. Whether you need help choosing the perfect product or have questions about installation, our experts are dedicated to making your experience seamless and satisfying.

Our reliable driver ensures that your flooring arrives on time and in perfect condition. With years of experience and a commitment to exceptional service, you can trust that your order is in good hands.

Giving Back to The Community

At RusCan Flooring, giving back to our community is important to us. That’s why we sponsor the Port Weller soccer league teams, creating opportunities for local boys to hit the field and play soccer.
We believe that sports play a crucial role in a child’s development. Participating in soccer helps kids stay active, learn valuable life skills like teamwork and leadership, and build strong connections with their peers. These experiences are not only beneficial for their physical health but also contribute to their emotional and social growth. It’s about offering them the opportunity to engage in healthy competition and enjoy the experience of being part of a team.
Supporting youth and fostering a sense of community is a core value for us, and we’re honored to encourage these young athletes and look forward to continuing our involvement in local activities that make a difference in their lives.

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Port Weller soccer team

Excellence Certified

RusCan Flooring is proud to be recognized by the Canadian Business Review Board. As noted by the board, “RusCan Flooring is the leading hardwood flooring supplier in the St. Catharines and the surrounding regions.” This certification reflects our unwavering commitment to quality and customer satisfaction. We continually strive to uphold the highest standards in the industry, ensuring every customer receives exceptional service and top-notch products.

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CBRB Verified

Trusted Flooring Brands We Carry

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